German company wants to bring customer loyalty cards to the Internet while also making it easier for people to log in into multiple Web sites.
Loyalty card programs offer customers incentives based on repeat purchases in a network of merchants. For example, a customer may earn bonus points for purchases and those points can be used at other retailers participating in the loyalty card program. This drives business to noncompeting retailers within the network.
Read More...
[Source: A Small Business Blog and Small Business Tips Related to Growing, Marketing and Managing a Small Business.]
