Monday, January 7, 2008

Internet Marketing Resolutions

Internet Marketing Resolutions for the New Year
Starting a New Year is all about self-reflecting. Most individuals celebrate the incoming year by looking back, determining what goals were met and what goals fell short. Most who have made past resolutions then look forward and resolve to do better in the coming year.
Like any Internet marketer, I have a long laundry list of things that I intend to get to... invariably each year the list grows longer, and rarely do I make any significant headway on new projects, ideas, or marketing techniques. I resolve for that to change in 2008! I have compiled a list of Internet Marketing resolutions for the coming year. If your list is already too long, consider saving time and using the list below.

1. Track and Measure
Before launching any advertising campaigns, be sure to determine how the campaign will be tracked. I will determine exactly how much money we need to make from the campaign in order for it to be effective and worth the effort.

2. Investigate Pay Per Review
I resolve to take a closer look at pay per review websites like PayPerReview, ReviewMe, and PayPerPost and to discern whether the model will be effective for marketing software.

3. Make Video Tutorials
It is time! Being a tad on the shy side, this item keeps finding its way to the bottom of my marketing list. However, it is time to utilize videos and use them as marketing tools, websites like YouTube can help raise awareness of products and help instruct our users.

4. Leverage Web 2.0
It is time to explore some of those unusual mediums, and discern the marketing viability of Web 2.0. While RSS and syndication are now a marketing staple, Web 2.0 has more to offer and is worth a closer look in the coming year.

Complete List of Small Business Internet Marketing Resolutions

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[Source: A Small Business Blog and Small Business Tips Related to Growing, Marketing and Managing a Small Business.]